[Q149-Q168] Free Sample Questions to Practice Pardot-Consultant Certification Test Engine [Jan-2023]

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Free Sample Questions to Practice Pardot-Consultant Certification Test Engine [Jan-2023]

2023 Valid Pardot-Consultant Real Exam Questions, practice Salesforce Pardot Consultant

You can read the Pardot Consultant Certification Exam formate below

Format: Multiple choices, multiple answers
Passing score: 70%
Number of Questions: 60
Length of Examination: 105 minutes
Language: English

Salesforce Pardot Consultant Exam

The Salesforce Pardot Consultant exam measures a candidate’s knowledge and skills related to the following objectives. A candidate should have hands-on experience with the Pardot application and demonstrate the knowledge and expertise in Discovery, Account Configuration, Lead Generation, Automating Business Processes, Email Marketing, Lead Qualification, Personalizing the Prospect Experience, Reporting, and Salesforce Engage.

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Pardot Consultant Exam Reference

NO.149 There is Custom Field Type in Pardot called Date/Time

True

False

NO.150 Check the lowest and the highest available Prospect’s score in Pardot

A+

F-

NO.151 “LenoxSoft is migrating prospect records from an external system into Pardot. In this external system, each prospect has 50 custom fields.
They are trying to decide which fields to recreate in Pardot before importing in the records.
What are two ways they should decide which fields to recreate in Pardot?
Choose 2 answers

Filter existing prospect records to see which custom fields have the most data.

Review existing forms and landing pages to understand what data needs to be collected.

Ask their accounting team to review and select the five most helpful fields.

Pull a report of the data they intend to use for segmentation purposes.

NO.152 Wants to make sure the prospects are intending to unsubscribe from all emails and it isn’t a mistake.
What should be implemented?

Opting out a prospect is irreversible. A solution to confirm the opt out or opt prospects back in cannot be implemented.

Opt prospects back in only if they have interacted with other marketing content and have a Pardot score greater than 10 using an automation rule.

Create a completion action to assign a task to the Assigned User to make a phone call to ensure the prospect intended to unsubscribe.

Set up a Pardot template for the automated resubscribe feature to have an email sent to allow opted out prospects to opt back in.

NO.153 A Pardot administrator just created scoring categories for each product line. Assets from Folder A are aligned to Scoring Category A, and assets from Folder B are aligned to Scoring Category B.
What action should the admin take to ensure the sales team can view this new category score for each lead or contact?

Replace the Score field with Category Score fields on lead and contact page layouts in Salesforce.

Share both Folder A and Folder B with the sales users” records in Pardot.

Add the Pardot Category Score related list to the lead and contact page layouts in Salesforce.

Assign the Pardot Category Scoring permission set to the sales user’s profile in Salesforce.

NO.154 A marketing user wants to create a newsletter list where prospects will be automatically added based on a specific set of criteria. However, they also want to make sure sales users can manually add their prospects to the list even if they don’t match the criteria.
Which automation tool should be used?

Completion action

Dynamic list

Segmentation rule

Automation rule

NO.155 Is it possible to split Dynamic Lists into more than two Static Lists?

True

False

NO.156 LenoxSoft noticed they are getting a much higher unsubscribe rate and suspect it is due to bot activity.
What should a consultant recommend to help prevent automatic unsubscribes from email scanners?

Enable two-click unsubscribe in Pardot.

Move the unsubscribe link to the header of the email instead of the footer.

Immediately send prospects the resubscribe email template.

Apply a <blockquote> tag to the unsubscribe link so scanners ignore it.

NO.157 Which three Pardot asset types allow for embedded advanced dynamic content?
Choose 3 answers

Landing Pages

Social Posts

Layout Templates

List Emails

Content Files

NO.158 Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to be able to report on and segment prospects who have visited the pricing page. Which automation tool would best achieve this?

Create a form with a Completion Action to send a pricing sheet.

Create a Dynamic List based on page view to segment automatically

Create a special campaign to track pricing page views.

Create a Page Action set to Tag prospects as having viewed it and add them to a list.

NO.159 How many scheduled Engagement Programs is it possible to have

NO.160 which two considerations should be made when implementing an account-based marketing strategy?
Choose 2 answers

Account-based marketing completely replaces broad-based marketing.

Account-based marketing is only a good fit for certain industries.

Account-based marketing can be implemented in stages.

Account-based marketing personalizes experiences for prospects.

NO.161 Which actions can be achieved with completion actions? [Choose three answers]

Assign to queue

Notify account owner

Set profile

Increment prospect field value

NO.162 You have setup an automation rule to add 50 points to prospects who have had activity in the last 30 days and have submitted a specific landing page. You decide that you want to change this up to reflect more recent activity and open it up to all landing pages. You edit the rule criteria to reflect prospect last activity of 10 days or less and submission of any landing page and update the action to add 75 points instead. Which of the following statements is true?

For all prospects who have already matched, no new actions will be applied.

For all prospects who have already matched the rule, they will receive the 75 point completion action instead of the 50 points they already received.

For prospects who have already matched but also meet the new criteria, they will receive the 75 points in addition to the 50 points they already received.

For all prospects who have already matched the rule, they will receive the 75 point completion action in addition to the 50 points they already received.

NO.163 LenoxSoft has two primary groups of contacts in their Salesforce account, managed separately using Pardot Business Units (PBUs). They have one marketing team that needs to manage campaigns for both business units (BUs).
How should this be configured?

Create Pardot user records in one business unit, then use the business unit switcher to access each account.

Create multiple Salesforce users with the same email address connected to one Pardot user, then use the business unit switcher.

Create one Salesforce user connected to one Pardot user, then use Pardot user groups to use the business unit switcher.

Create Pardot user records in each business unit connected to the same Salesforce users, then use the business unit switcher.

NO.164 LenoxSoft has very specific lead qualification that has to be met before assigning prospects to an inside sales rep: *The prospects must be located in Texas or California *The prospects must submit their Request a demo form. When those two criteria are met they want to automatically assign the prospects to a inside sales rep.
State is a required field on the Request a demo form. How would you have LenoxSoft automate the assignment?

Export the submission report & Import

Run completion Action on form Request a demo with action assign to user

Run completion Action on form Request a demo with action notify Admin

Run an automation rule to assign based on the ” Request demo ” Submission & prospect status field

NO.165 It is recommended that Email Preference Center should use more than one page level depth

True

False

NO.166 The LenoxSoft marketing team compiled a spreadsheet of all attendees who visited their tradeshow booth at a recent event in Chicago. They realize not everyone at the event may be interested in their product so they create new leads in Salesforce for individuals who have submitted an interest form on their website in addition to attending the event.
All new leads from the event should be evenly distributed to their Chicago Sales User Group.
What would be the optimal sequence to meet these requirements?

Run an automation rule for each user in the Chicago Sales User Group to “Assign prospect to user” based on the criteria “Prospect form :: -Any- :: Was completed successfully” AND “Prospect List :: is member of :: Chicago Event” > Import prospects and add them to the “Chicago Event” list

. A Import prospects and add to “Chicago Event” list > Run an automation rule to “Assign prospect to user in group” based on the criteria “Pardot form :: -Any- :: Was completed successfully” AND “Prospect List :: is member of :: Chicago Event”

Run an automation rule to “Assign prospect to user in group” based on the criteria “Pardot form :: – Any- :: was completed successfully” AND “Prospect Event :: is :: Chicago Event” > Import prospects and add them to the “Chicago Event” list

NO.167 LenoxSoft has a large database of leads and contacts in Salesforce. These leads and contacts contain information stored in custom fields. They have not imported these leads or contacts into Pardot or set up any custom fields in Pardot.
What should their first step in Pardot?

Import .CSV file containing custom field data into Pardot.

Manually create and map custom fields in Pardot.

Import leads and contacts from Salesforce into Pardot.

Enable custom field creation via the Salesforce Connector.

https://help.salesforce.com/articleView?id=sf.pardot_fields_create_custom_field.htm&type=5

NO.168 Can Email Preference Center demand for logging in

True

False

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You can read the Pardot Consultant Certification Exam formate below

Salesforce Pardot Consultant Exam

For more information visit:

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